Rated #1 Online Football Bookmaker.

Bet £10 & Get £50 In Free Bets

Min deposit requirement. Free Bets are paid as Bet Credits and are available for use upon settlement of qualifying bets. Min odds, bet and payment method exclusions apply. Returns exclude Bet Credits stake. Time limits and T&Cs apply.

Bet365 Built their Reputation by Providing the Best Football Betting Platform in the Market. Superior Bet-in-Play Experience, Live Streams Galore and Incremental Sliding Scale Cash Outs. Added to Competitive Odds and One of the Strongest Sign Up Offers for New Customers of any Bookie, the World's Biggest Bookmaker Delivers Like You Would Expect.




Bet365 Review

Founded in 2000, Bet365 has more than 35 million users worldwide. Bet365 employs more employees than any other private company in Stoke-on-Trent.

Over the years, Bet365 has emerged as a force to be reckoned with in the online betting industry.

The company is registered offshore in Gibraltar. The online bookmaker is the brainchild of Denise Coates. In 2001, Coates borrowed £15 million from RBS to launch the business website.

With a share of 50.1%, Denise Coates is the majority stakeholder in the company. Other stakeholders in the company include her brother, John, and father, Peter Coates who run the business alongside Denise.

In 2018, Bet365’s total gambling revenue increased by 26% to £2.72b. The online bookmaker is affiliated to Independent Adjudication Betting Service or IBSAS.

Licensing & Safety

Bet365 is fully regulated and licensed by the UK Gambling Commission that gives licenses to organisations with a proven track record of maintaining a fair, secure, and safe betting environment.

Bet365 is also associated with a number of reputable industry bodies such as ESSA Sports Betting Integrity, GamCare, Gamble Aware, and the Independent Betting Adjudication Service.

Thanks to these partnerships, Bet365 has been able to exceed customer expectations in terms of delivering a safe and secure betting environment.

The website uses a Thawte SSL Web Server Certificate, which helps ensure customer privacy.

Sign-up Procedure

Signing up with Bet365 is as easy as 1,2,3. The first step involves getting registered with the website.

To complete this step, first-time users will have to provide their personal info. During the registration process, users who have a promo code must feed it in the appropriate field to be eligible for the welcome bonus.

Once they have submitted all the required info, users can choose a username and password.

Once they complete the registration process, users are directed to the deposits page.

They can choose their deposit amount, deposit method, and their preferred currency. In the final step, the user has to verify their Bet365 account.

Deposit Options

Users can make deposits using any of the payment methods including e-wallet systems, debit and credit cards, and prepaid vouchers that the website accepts.

To deposit funds, users need to visit the website’s Deposit page. Once they are on the Deposit page, they can edit, add, or select their payment details. All deposits are free of charge.

Deposit limit will depend on the deposit method. In case of users using debit or credit cards for transactions, the website stores card details to ensure swift checkouts.

Punters who do not have enough money in their accounts while placing a bet can use the website’s Quick Deposit facility to enter their CV2 number, and the money will be instantly transferred from their card to the account.

The processing time for deposits will depend on the payment mode used. In most cases, payments are declined due to either of the three reasons:

a)-the user entered wrong payment details

b)-the CV2 number entered does not match the number saved on the website

c)-the issuing company does not support transactions with gaming companies

Customers who are charged for failed deposits must contact their bank within ten days.

Withdrawal Speed/Options

Depending on the method used, withdrawal transactions can take anywhere between 12 hours-28 days.

Bet365 does not charge any withdrawal fee. Users can withdraw any amount in the range of £5-£100,000 at a time.

Money can be withdrawn from the account using a number of options such as bank transfer, credit and debit cards, and e-wallet systems.

To withdraw funds, users need to visit their account and click on the withdrawal link. Before withdrawing funds, users must remember to get wagering requirements cleared.

Additionally, the website charges a withdrawal fee in case the money has not been used for placing bets. When withdrawing funds, users will have to use the same method they used when depositing money.

Members can cancel withdrawal requests before the process is initiated.

New Customer Bonus

Bet365 has one of the most popular and best new customer bonuses. All new users get up to £100 in bet credits. New users can choose to deposit any amount between £5-£100, and Bet365 will match their deposit amount to the same value.

Once the user wagers £100 in total, their bet credits are released.

In order to claim the bonus, new users will have to sign up using their MAXPLAY bonus code.

Existing Customer Bonus

Bet365 keeps on coming up with new offers and bonus for its existing customers.

There are ongoing promotions and short-term Bet365 offers for existing customers. Bet365 has a number of horse racing and football offers for its existing customers. Among these different promotions, the 4/1 offer (horse racing) and in-play offer (football) are the most popular.

4/1 offer - Users who back a winner at odds of at least 4/1 on a live race on Channel 4 will get a risk-free bet that they can use on the next live race. The risk-free bet will be equal to the value placed by the user, up to a maximum of £50.

In-Play offer - Users who place a bet before kick-off on a big live tv match selected by Bet365 to run their £50 In-Play offer can place a bet on the same amount once the match starts. If they lose the bet, Bet365 will refund the entire amount up to a maximum of £50

You can visit your account page to get a detailed list of the current offers you are eligible for.

Quality of Odds

Bet365 has ranked consistently above average in terms of quality of odds. The odds quality of the online bookmaker is considered to be excellent.

The odd levels for some sports such as cricket and football are as high as 97.2% and 98% respectively.

Bet365 makes sure its punters make good money.

To maximise their profits, users can combine different betting strategies.

Bet In-Play Options

Bet365 has a wide range of in-play odds and markets. Users can place their favourite markets on the top of their screens, which helps them avoid the inconvenience of scrolling back to view the latest updates.

In the In-Play section, users get access to live scores and match stats. Users with a funded account or those who have placed a bet in the last 24 hours can also watch some matches live.

On select football matches, Bet365 runs an In-Play offer for select punters. Those who want to participate must first place a pre-match bet. Once the match starts, the user can place an in-match bet.

In case the bet loses, Bet365 will reimburse the amount up to a maximum of £50. To make a guaranteed profit from this offer, users must first find out whether they are eligible.

The next step involves depositing the amount specified in the invitation email. To ensure a drift in lay odds does not impact the margin, users must wait till the second half to place their bets.

Users must target a profit of at least 60-70%. Cash Out Feature Users can leverage Bet365’s cash out feature to ensure they are always in the driver’s seat when it comes to taking important betting decisions.

Customers can use this feature to either cash out a bet in its entirety or a portion of it. Users don’t have to wait for an event to conclude and can cash out at a point of their choice. The feature is available on select events.

Users can partially cash out a bet on select single bets, multiple bet options, and straight accumulator bets. In case the market is suspended, these options will be withdrawn.

Users who want to partially cash out a bet must select the cash out slider. Once this is done, they can select the partial cash out option. Next, they need to feed the amount they want to cash out. The remaining stake will be settled according to the result of the bet. Bet365 allows users to cash out on different devices including their smartphones and tablets.

Sportsbook Betting

In 2004, Bet365 acquired a skin from the Microgaming Poker Network. Three years after the acquisition, Bet365 moved to Playtech’s iPoker Network. In 2008, Bet365 added a Bingo site to its platform.

The company’s betting products include Bet365 Games, Bet365 Casino, Bet365 Vegas, Bet365 Poker, and Bet365 Bingo.

To foray into the American online betting industry, the company acquired Bowman Sports, an American company in 2006. Once the company beefed up its product portfolio, it went on to develop a mobile-ready platform.

Diversity of Sports

One of the many factors that set Bet365 apart from the rest is the wide range of events that it covers.

While those who follow popular sports such as football, ice hockey, and tennis can place their bets on a range of events, punters who are interested in lesser known sports such as futsal and different Gaelic sports aren’t left out either and can place bets on related events organised in different parts of the world.


Bet365 not only allows users to bet on a number of sporting events but also covers esports such as League of Legends and CSGO.

Bet365 has offices in multiple locations including Manchester, Stoke-on-Trent, Malta, Bulgaria, Australia, and Gibraltar. Bet365 covers events conducted in more than 200 countries.

Casino Betting Offers

In addition to covering a range of sporting events, Bet365 has a casino that offers a new player bonus of up to $200. There are a number of live dealers to guide users.

To keep betting enthusiasts interested the website has a number of poker and bingo gaming options.

Bet365 offers a new player bonus of up to $200 to all its new users. Additionally, players playing on select live blackjack tables between 24-27 January 2019, will get a £10 cash prize.

Special Promotions/Enhanced Odds

Bet365 keeps on coming up with special promotions. Currently, the online bookmaker is offering Euro Soccer bonus, tennis accumulator bonus, Parlay bonus, Euro basketball bonus, Open account offer, and Bore Draw money back.

Usability of the Site/Mobile Apps

Bet365 is known for its user-friendly interface. Thanks to the neat layout, players can easily navigate through different sports and filter selections.

All markets have their separate tabs, which helps avoid confusion and improve customer experience, Player Loyalty Bet365 has more than 35 million users worldwide.

The online bookmaker not just rewards new users, but has also been aggressively adding new promotions and bonuses to its already impressive range of offers for its existing customers, which will further increase its user base in the new year.

Customer Service

Bet365 has a dedicated customer service team that provides 24/7 customer support.

Users have a number of options to communicate with the team. They can either use the round the clock free live chat service or 24/7 email support to talk to a customer care representative or post a letter to the company’s registered address to get their questions answered.

Countries Accepted

Betting through Bet365 is legal in a number of European nations.

That said, the online bookmaker is banned in 47 countries including France, American Samoa, Hong Kong, Poland, Portugal, and South Africa.


Bet365 is the most popular bookie for a reason. The online bookmaker ticks all the right boxes.

The website allows its users to place bets on a range of sports.

There are a number of promotional offers for new and existing users. The odds are handsome.  Easy to use in-play and cash out features help users use more fixtures.

To ensure, punters can focus exclusively on placing their bets, the website’s layout has been kept extremely simple.


  • Enhanced security
  • Generous odds
  • Covers number of markets.
  • A wide range of sports.
  • User-friendly website interface.


  • The mobile app has to be updated at regular intervals.
  • Bet365 is banned in 47 countries.
  • Limited promotions targeting existing users.
  • Bet365 may have limited its accounts.

Bet365 Frequently Asked Questions

How can I claim my new customer bonus?

To get your bonus, you must make your first deposit after completing your registration.

How can I get access to live streaming?

Once you log into your account, you will get a list of sporting events that are being streamed live. From the lust, choose the event you want to watch.

Does Bet365 have a KYC?


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